The Psychology of Persuasion & Influence
"Good to Great"
How to be a Trusted Advisor
The Rules for Discounting
How to Hold a High Price
Philip Hesketh is a motivational speaker specialising in influence and persuasion. Having built a business from zero to billings of £48m and employing over 150 people, his keynote talks are built on the foundation of real business success. Having delivered over 1,000 talks in over 20 countries he has inspired thousands of professionals to engage in better relationships with their clients and customers, increase sales and charge higher prices.
Philip's Key Note talks are tailored to a client's individual needs but the common aim is to teach people useful techniques to develop relationships, develop client and customer loyalty and increase sales. He is inspirational, insightful, motivational and thought provoking. But, above all, can help increase a team’s effectiveness.
Although every Key Note presentation is highly tailored, each one has at its base the psychology of persuasion and influence and how to develop business and increase sales. In addition Philip has a wealth of material from which clients can select from to suit their company and its objectives. Here are five examples of Philip's recent key note talks:
The Psychology of Persuasion and Influence
Through understanding our ‘Psychological Drivers’ we learn to persuade and influence people through asking what Philip calls the ‘Killer Questions’. Delegates from all walks of life go away from this session with a deeper understanding of how to influence people, what to do improve all their relationships and a smile on their faces. An inspiring key note with 'Can-use-tomorrow' tips to improve business development.
The Good-to-Great Graduation
The only thing that is constant is change. A challenging but highly amusing look at what happened to The Roman Empire, Marks & Spencer, Gerald Ratner, Enron and The Beatles ~ and what companies and individuals need to do to ensure they move from Good-to-Great.
The 42 Minute MBA in Charm
The five secrets to excellent customer service, the four ingredients to ‘Intellectual Trust’, the three components in every conversation, the two secrets to happiness, the single most important thing to do if you want to build trust and credibility and the purpose of life. All in 42 minutes.
How to Hold High Prices
One of Philip's increasingly popular Key Note talks on how and why people pay a premium, and how to make them feel good about paying a high price. An amusing Key Note talk with wry observations on business class travel, luxury goods and premium brands with a whole new way of looking at the concept of ‘WIN-WIN’. This Key Note talk is guaranteed to leave audiences with a more purposeful and practical view on business relationships, discounting and why people buy.
How to Sell More and Delight Your Clients and Customers
How do you maximise income from current clients and have them delighted at what they have bought? Through understanding the psychology behind ‘Do you want fries with that?’, the psychology of how we choose and the role of the word ‘enough’, key note speaker Philip offers well-researched techniques that increase average order value and have your clients and customers not only choosing what you want them to choose, but leaving them feeling that they chose.
"Thank you very much indeed for your talk at the conference. It went down really well, exceeded all expectations, (which is no mean feat having been introduced as the world's greatest speaker!) and was one of the talking points of the evening."
"I was learning and laughing out loud at the same time. The man’s a star."
"Philip Hesketh spoke at the LawNet Annual Conference and delivered a stunning presentation. Described by delegates as brilliant, humorous, thought provoking and genius, his messages and delivery were exactly what we were hoping for and the response from delegates exceeded our expectations. He was one of the key factors in many delegates pronouncing this the best conference they had ever been to. I have no hesitation in recommending him as a conference speaker."
"Brilliant talk! Thank you very much indeed for coming over to Monaco and entertaining us so brilliantly. It wasn’t just your spellbinding delivery, but all of us felt we had so much take home value from the content. The little leaflet is great and I am sure those present will gain a lot from it. "